Autoprogettazione? / Self Design

If someone actually tried to build something, they would probably learn.
– Enzo Mari

In 1974 Enzo Mari created a book to help regular people better understand the objects around them. Since there’s no better way to learn than by doing, the book was a free DIY instructional on how to build 19 different pieces of furniture from rough cut lumber and nails. 

“The quality-quantity ratio is central to the whole of industrial production: quality is determined when the shape of a product does not ‘seem’ but simply ‘is’. This statement, anything but a paradox, is not understood by most people. And this makes it difficult to execute projects of real worth . . . In 1974, I thought that if people were encouraged to build a table with their own hands, for example, they would be able to understand the thinking behind it.”

Buy Autoprogettazionenzo here. 

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